What makes an iPhone unlike anything else? Maybe it’s that it lets you do so many things. Or that it lets you do so many things so easily. Those are two reasons iPhone owners say they love their iPhone. But there are many others as well.
Apparently love can be measured. And it keeps adding up to iPhone. In nine straight studies by J.D. Power and Associates — that’s every study since the first iPhone was introduced — iPhone has been ranked “Highest in Customer Satisfaction with Consumer Smartphones.” iPhone ranked highest in the study, which reviewed the following categories: performance, physical design, features, and ease of operation.1
It’s nearly impossible to make a device so thin and light without sacrificing features or performance. Yet iPhone 5 achieves that goal. It’s an accomplishment of engineering as much as one of design. Every detail and every material — particularly the sleek aluminum enclosure — has been meticulously considered and refined. And it’s made with a level of precision you’d expect from a finely crafted watch, not a smartphone. As a result, iPhone feels substantial in your hand and perfect in your pocket.for more click here http://www.apple.com/iphone/why-iphone/
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